Dude, Demi Moore’s On My Locker!
In a tough economy schools are looking anywhere to generate revenue. St. Paul, MN’s Centennial H.S. is testing 4 lockers wrapped in a bubble-gum pink ad for the Mall of America’s “Underwater...
View Article9…10…I’m Bored
Twitter the source of hyper-shortened verbiage is ironically the site enjoying the longest attention span by its video viewers. Comparing the average viewing time of 103,731,006 (that’s a really big...
View ArticleFastest To $1 Billion Valuation? Groupon!
According to Forbes magazine a 29-year old music major from Northwestern University named Andrew Mason has managed to build the fastest-growing company in Web history. Groupon, a 17-month old web...
View ArticleTwitter Penetrates American Life – But Where’s The Money?
A stunning 8% of American adults who use the internet are Twitter users according to research released December 9, 2010 by Pew Internet Research. Twitter is especially popular among young adults,...
View ArticleGoogle Places Connects
Looking for the closest pizza joint? Need to find an ATM? Google wants to help. Google in recent months has unleashed a flurry of new local services and advertising formats and expanded others. In an...
View ArticleSocial Media Is About Sheenspeak and Coupons
According to a new Ad Age/Ipsos Observer Survey of the digital-media habits, Facebook was the winning platform with 41% of respondents saying they wanted to receive messages from marketers. 65% want...
View ArticleGrowing A Fan Base On Facebook
Any marketer looking to build a following on Facebook is looking to grow the community, keep the community close-knit and stay true to their brands’ mission. Growing a Facebook community can be tricky...
View ArticleLinkedIn IPO Pricing Is Not Logical
Social media site LinkedIn is scheduled to offer shares of the company’s stock this Thursday. Shares are priced at $32 – $35. This will put LinkedIn with a valuation of around $3.3 billion. That was...
View ArticleFacebook Ads Growing – Who Is Losing Ad Revenue?
Last week Ad Age posted an article by Edmund Lee “Facebook Scores Again With Most Ads on the Web“, a well-written piece about how Facebook serves the most people in social networking but also serves...
View ArticleThe New Internet Millionaires Are Different
In the heady days of the dot-com explosion flaunting new money was common, almost expected. Cars, fancy homes and travel to exotic vacation destinations were almost expected. In the dot-com I worked we...
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